Saturday, May 7, 2011, Tribeca Theater 1, 12 noon,
The Legend of Rama
Directed by Chetan Desai
India, 2010, 100 minutes, English, US Premiere
Cast (voice): Randeep Hooda, Nandana Sen, Gulshan Grover & Kabir Bedi
Rama, the handsome prince of Ayodhays, is in exhile with the beautiful Sita and his valiant brother Laxman. One day Sita is kidnapped by the mighty Ravana, the demon king. Rama and Laxman begin their search for Sita with the help of the monkey-god Hanuman. The Ramayana, the most beloved of all Indian stories, gets its first 3D computer animation retelling in this production from producer Ketan Mehta."
‘The Legend of Rama’ is the first 3D Computer animated retelling of the story of Rama in all its glory. Directed by Chetan Desai and created by a team of over 400 artists and technicians working over 2 years, the film is a land mark in Indian animation and designed for a global audience.
It’s a grand vision of the glorious Indian past and an adventure story of the original Indian superhero.
Using cutting edge computer animation and visual effects techniques, modern story telling methods and futuristic designs ‘The Legend of Rama’ presents a bold new vision of India’s past glory.
Chetan Desai, the creative studio head at Maya Digital Media has worked on over 300 commercials including Reebok, Pepsi, Coke and produced over 2000 minutes of 3D animation for the entertainment industry. His talent as Animation and Visual Effects Supervisor and Director has been appreciated across both international and domestic industry and his work has been awarded in various forums including BAFTA, GDC, Seagate and Screen Awards. His milestone 3D international animation projects include Jack Frost, Golden Eye Rogue Agent, Neopets (Sony Play station – game cinematics), Disney Princesses (Disney Interactive - game cinematics), Soldier of Fortune (Activision- game cinematics), Cosmic Quantum Ray, Tronji, Da Jammies and many more. Aside from the numerous international projects Chetan took time out to devote 3 years of his life to create ‘Ramayana – The Epic’.
Ketan Mehta is one of the most internationally renowned and acknowledged filmmakers from India. He has received numerous National and International awards and critical acclaim. Amongst his well-known films are ‘Bhavni Bhavai’, ‘Holi’, ‘Mirch Masala’, ‘Sardar’, ‘Maya Memsaab’ and ‘The Rising- Ballad of Mangal Pandey’.
Ketan Mehta is also the Promoter-Chairman of Maya Digital Media one of India’s largest Computer Animation and Digital Visual Effects studios.
Ketan Mehta has served as a consultant on many Government of India Bodies including Doordarshan, Directorate of film festivals, Film and Television Institute of India and is currently a Member of the Board of Directors of NFDC (National Film Development Corporation Of India). He is also the President of IIFW – (Independent Indian Filmmaker’s Worldwide).